In this weeks lecture we looked into the importance of having the right logos/icons in the work that you make, we looked into some icon designers that have designed popular icons in their work.
Otl Aicher was a very famous German graphic designer, typographer, and co-founder of the design company "Ulm School of Design". He is best known for his work in developing the design for the 1972 Summer Olympics in Munich, Germany.
His design principles were created from simplicity, functionality, and clarity. He played a big role in shaping the visual look of the Olympic Games, creating a system that included pictograms, typography, and colour schemes. His contributions to design went beyond the Olympic Games, and he influenced the field with his work in corporate design and visual communication.
Here are some examples of his work with iconography,
Im quite a big fan of the approach to how he designed these icons, the use of minimal colour and shapes yet it still easily represents what it should is what makes the icons.
Tim Van Damme is a Belgian designer and also entrepreneur known for his work in the tech industry. He has been involved in various design and product roles for prominent companies.
Tim Van Damme has worked at companies like Dropbox, Instagram, and more. His contributions to design and user experience have been recognised in the tech industry. He has created lots of famous icons that are used everyday by people all over the world, here are some examples,
Susan Kare is a popular American graphic designer known for her significant contributions to computer iconography and user interface design. She gained prominence in the 1980s for her work with Apple. Where she played a crucial role in shaping the visual identity and user experience of the Macintosh computer. She created the original icons for the first Macintosh operating system, which laid the foundation for modern computer iconography.
After her time at Apple, she continued to make contributions to the design world, working with companies like Microsoft, IBM, Facebook, and many others.