In this weeks lecture we took a look at the use of colour in design and what brand guidelines are.
There is four different ways in which colours are categorised,
CMYK, RAL, RGB, PANTONE
CMYK - CMYK stands for Cyan, Magenta, Yellow, Black, It is a colour model used in colour printing, describing the printing process itself. In this model, colours are created by combining these four ink colours in varying percentages.
RAL - The RAL colour system is particularly popular in industries such as architecture, construction, and manufacturing. Each colour in the RAL system is identified by a four digit number.
RGB - RGB stands for Red, Green, Blue and It is a colour model that is used in electronic displays such as computer screens, television screens, digital cameras, and scanners. In the RGB model, colours are created by combining varying intensities of red, green, and blue light.
PANTONE - Pantone is a ‘proprietary’ colour matching system that is widely used in various industries, particularly in graphic design, printing, and manufacturing. The Pantone Matching System s a standard colour reproduction system that assigns unique numbers to specific colours.
The Majority of primary colours all tend to have their own meaning and descriptions behind them with some of being,
Red - Passion, love, Anger, danger, aggression.
Blue - Calm, trust, reliability, professionalism, Coldness, sadness.
Yellow - Happiness, optimism.
Green - Nature, growth, harmony, freshness, Envy.
Purple - Royalty, luxury, creativity. Mystery.
Orange - Vibrancy, enthusiasm, warmth.